News Article
|
24 June 2024

Introduction BNG – Bank of added value

Today, we are proud to introduce our new brand story: ‘BNG – Bank of added value’. With this, we are giving new direction to the contribution that BNG makes to society.

LinkedInSocial posts (25).png

As a country, we face enormous social challenges. BNG is determined to make a positive contribution and to bring about these transitions. Because if money can rule the world, it can also transform our world. From polluting to climate positive. From housing shortages to housing happiness. And from disadvantaged neighbourhoods to neighbourhoods that are ready for the future.

We see roads that do not interfere with nature, hospitals that also make the living environment healthier, and a public domain that brings us closer together.

Together with housing associations, local authorities and institutions, we want to spend money with impact. Because we believe not only in financial value, but also in the value of greenery and happiness.

The introduction of Bank van meerwaarde comes with a new logo and a new corporate identity that reflect the direction we are taking as a bank. The change in corporate identity will be implemented in phases.

Dummy title
Introduction to BNG's brand story

Old versus new logo

We will be implementing BNG's new logo and accompanying corporate identity in our communication materials. However, this will not happen overnight. In the coming period, you may therefore continue to see BNG's old logo. We are doing our utmost to implement the new logo as quickly as possible.